One Strategy Doesn't Fit All.
You can be the best attorney in the world, but that’s no good if no one knows about your services & expertise.
The Internet is now the first port of call for people who need to instruct a lawyer. Where once people may have picked up the Yellow Pages and selected a number or wandered down to the nearest solicitor’s office, nowadays, people reach for their laptop or tablet and consult Google.
Help your law firm’s prospective clients find you.
Making sure that your firm’s site appears high up on the list of search engine results is now a priority. We liken failing to appear high up on the first page of prominent search engines to failing to answer the telephone; potential instructing agents have come looking for help that you can provide. If you don’t answer the call, one of your competitors will.
Our campaign process breaks down the objectives of what you’re trying to do to make sure we’re designing creative that delivers.
A well-executed creative campaign is what attracts new clients, increases brand engagement, generates instructions and builds advocates amongst your customer base. It’s the integral part that joins together your legal brand, your campaign strategy and (often) the first touch-point of how consumers experience you. We can help break the steps down into digestible pieces so that together, we work out the best plan for approach and make sure we’re always optimising whatever we’re creating as much as we can.
Our 5-step approach helps you to align your strategy with your creative and the campaign so that your activation is as seamless as possible.
There’s no point making something people won’t see, so we’ll work to understand your target audience and what makes them tick to see we can drive engagement as high as possible.
We’ll collaborate with you very step of the way to design content and assets that are strategically sound and build an impactful and robust creative campaign.